The following is a great article about social media and its impact on Public Relations.
http://www.socialmediaexaminer.com/6-ways-to-track-the-impact-of-social-media-on-public-relations/
Social media is a vital tool for Public Relations. More and more companies need to note the importance of social media and how imperative it is to be present in the social media world! Social media is here, and its here to stay!
Good piece . . . thanks
ReplyDeleteGreat timing on this. I sent the story to my boss, who is insistent on 'measuring' how effective our social media strategy could be (and rightly so). She really liked the ideas in this piece and they might have helped me sell our plan further up the chain of approval.
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